Asia is set to be the home of the International Luxury Conference 2015 is going to focus on luxury brands within Asia, especially China, where there is a huge cry for these types of products. Due to luxury brands becoming a necessity in the market, this convention is meant to underline the trends and consumers who are making these trends. The convention is also set to look at:
- How to maintain existing customers with a luxury brand
- Look at how to increase market share in China and within Asia, effects of social media, advertising and the like
- Hear from luxury brand industry experts
- Look at the benefits of endorsements by celebrities
The convention is being held on May 20-21 at the Millennium Seoul Hilton in Seoul, South Korea. Information about registered can be found at the official site of the event: ASCO forum.
For companies looking to make it in the Chinese luxury market, this convention could be a great way to get insider information.