TrustData released a series of charts stating how popular is Singles’ Day to Chinese netizens.
- There were more daily active users on JingDong (16 million) than Tmall (12 million) on 2015 Singles Day
2. VIP.com and Mogujie attracted similar amounts of DAU (daily active users)- 7 million
3. Successful orders on Taobao total 244.9 million and Tmall 15.65 million
Check out Resonance’s Forever 21 digital report and RayBan Never Hide campaign report to see how brands reach their potential customers through JD.com.