Recently, the leading industry publication Campaign featured the thoughts of SMART@Resonance’s Jerry Clode, in particularly how Brexit will affect China’s younger consumers.
Jerry outlines the potential effects on the U.K.’s ‘cultural power” in the eyes of China’s millennials. A UK apart from Europe does not offer quite the same level of internationalism – meaning the UK is less of a cultural gateway. Jerry’s views are part of series of perspective of industry experts. To read the full feature, click here.